NPMA NEWS RELEASE - November 7, 2007
FOR IMMEDIATE RELEASE
Contact:
Cindy Mannes
National Pest Management Association
(703) 352-6762
Patricia Rowe
FCF Schmidt Public Relations
(610) 941-0395
prowe@fcfschmidtpr.com
PPMA Announces Continued Industry Growth in 2007
Nov. 7 (Fairfax, VA) - According to a recent study conducted by a third-party research group on behalf of the National Pest Management Association (NPMA), 26 percent of American homeowners have used professional pest control in the past year— a two percent increase over reported usage in 2006 and a six percent increase over usage reported in 2004. The October 2007 study also found that pest control usage is more prevalent in the South and in metro areas.
“The Professional Pest Management Alliance (PPMA), the consumer outreach arm of NPMA, has been researching consumer pest control usage since 2004 when it was reported that 20 percent of homeowners used professional pest control services,” said Cindy Mannes, executive director of the PPMA and Vice President of NPMA.“ Steady growth of six percent over three years has added just about 6.5 million new professional pest control customers.
Consumer market research is funded through contributions to PPMA, an organization that was established in 1997 to grow, protect and defend the professional pest management industry. To learn more about PPMA, its programs, initiatives and its contributor benefits, please visit www.NPMApestworld.org/ppma.
The NPMA, a non-profit organization with more than 5,500 members, was established in 1933 to support the pest management industry’s commitment to the protection of public health, food and property, reflected both in the continuing education of the pest professional and the dissemination of timely information to homeowners.
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